Welcome from C&IT and Introduction

Opening remarks followed by a depiction of the latest C&IT State of The Industry report on delegate confidence.

Calum Di Lieto, Editor, C&IT

Let’s get physical: harnessing confidence in live events


  • As we return to live events, how can professionals ensure they are delivering them safely?
  • Which health and safety measures are the most important when it comes to securing delegate confidence? 
Zak Roby, Director of Client Engagement EMEA, GES
Events are live, but are they kicking?

Panel Discussion

It’s all well and good putting on a physical event again, but how do you make the overall content and experience engaging and unique for all attendees?

Join our panel to uncover the pillars of market-leading hybrid events and to learn more about:

  • Embracing immersive experiences and activations again to give delegates a reason to attend
  • Utilising all of the senses and delegate touch points to connect virtual and live attendees
  • How event professionals can curate engaging environments for both virtual and physical delegates
  • Is it possible to reignite the same level of passion in events?

Fiona Robson, Group Commercial Director, Encore

Kevin Brown, Managing Director, UK, Telescope Inc

Charlie Tanner, Head of Event Management, AOK Events

Leveraging hybrid holograms at the BAFTAs to reach millions for Virgin Media
  • How we tackled a unique brief with a human-centric, tech-enabled concept that reached millions through media and social channels 
  • Learn how Virgin Media adopted existing technology and combined it with an innovative approach to bridge the gap between remote audiences and their favourite celebs on the red carpet

Max Gethin, Client Partner, Matter

Meaningful metrics: 6 top tips to digging up data (even when live)
  • Virtual and hybrid events have allowed event professionals to access a wealth of data like never before but can we harvest the same amount and quality of leads at physical events? 
  • How can data be used to enhance delegate engagement onsite and in future events?

Jamie Hayes-Jones, Founder & CEO, Launch Interactions

Zachary Tranter, CMP, Project Director, Cheerful Twentyfirst

Closing remarks & close of conference

Calum Di Lieto, Editor, C&IT